SEM AGENCY – CONTENT PLANNING ON AUTOPILOT
How a creative marketing agency saves up to 65% of their time in content planning with a modular automation – without losing creativity. In a world of shifting deadlines and ever-rising client expectations, SEM agency was looking for more calm and clarity. As a creative partner for multiple brands, they kept running into the same bottleneck: content planning. Together we designed a smart, modular workflow that streamlined their process while keeping space for creativity.
the challenge
Content planning revealed four pressing pain points: • Manual planning and constant replanning of campaigns • Content scattered across multiple tools and spreadsheets • No clear connection between planning and content creation • Significant time lost in coordination and status updates The impact: recurring delays, lack of overview, and limited space for genuine creativity and strategic thinking.
the solution
We developed a scalable system that automates planning, content creations and connects to their key tools. ✔ One central hub for all content and campaigns in Google Sheets ✔ Modular setup: easy to adapt per client or project ✔ Smart integrations with Google Drive, Gmail, OpenAI and Blotato ✔ Automated timelines, reminders and approval flows ✔ Human in the loop – people stay in charge of decisions and creative direction
With the new content automation in place, the team saves up to 65% of their time. • Greater clarity, less operational noise • Faster turnaround times without compromising quality • Creativity remains the driver, the system simply supports • A workflow that scales effortlessly across clients and formats “We feel fully in control of our planning – without compromising our creativity.”
CURIOUS WHAT AUTOMATION COULD DO FOR YOUR COMPANY? LET’S TALK OR EXPLORE MORE PROJECTS IN OUR SELECTED WORK.
SEM AGENCY – CONTENT PLANNING ON AUTOPILOT
How a creative marketing agency saves up to 65% of their time in content planning with a modular automation – without losing creativity. In a world of shifting deadlines and ever-rising client expectations, SEM agency was looking for more calm and clarity. As a creative partner for multiple brands, they kept running into the same bottleneck: content planning. Together we designed a smart, modular workflow that streamlined their process while keeping space for creativity.
the challenge
the challenge
Content planning revealed four pressing pain points: • Manual planning and constant replanning of campaigns • Content scattered across multiple tools and spreadsheets • No clear connection between planning and content creation • Significant time lost in coordination and status updates The impact: recurring delays, lack of overview, and limited space for genuine creativity and strategic thinking.
Content planning revealed four pressing pain points: • Manual planning and constant replanning of campaigns • Content scattered across multiple tools and spreadsheets • No clear connection between planning and content creation • Significant time lost in coordination and status updates The impact: recurring delays, lack of overview, and limited space for genuine creativity and strategic thinking.
The solution
We developed a scalable system that automates planning, content creations and connects to their key tools. ✔ One central hub for all content and campaigns in Google Sheets ✔ Modular setup: easy to adapt per client or project ✔ Smart integrations with Google Drive, Gmail, OpenAI and Blotato ✔ Automated timelines, reminders and approval flows ✔ Human in the loop – people stay in charge of decisions and creative direction
We developed a scalable system that automates planning, content creations and connects to their key tools. ✔ One central hub for all content and campaigns in Google Sheets ✔ Modular setup: easy to adapt per client or project ✔ Smart integrations with Google Drive, Gmail, OpenAI and Blotato ✔ Automated timelines, reminders and approval flows ✔ Human in the loop – people stay in charge of decisions and creative direction
